Teledetailing increases efficiency by 300-400%

Get a perfect supplement to the other tasks carried out by pharmaceutical consultants.

Calls are run from our call centre either by specially trained nurses or pharmaceutical consultants.

Teledetailing increases efficiency by 300-400%

Get a perfect supplement to the other tasks carried out by pharmaceutical consultants.

Calls are run from our call centre either by specially trained nurses or pharmaceutical consultants.

Five to ten calls a day per consultant

CDM People Teledetailing is a perfect supplement to the other tasks carried out by pharmaceutical consultants. Teledetailing reaches a lot of doctors in a short period of time and at a fraction of the cost of conventional pharmaceutical consultant visits.

The calls are run from our call centre by either specially trained nurses or pharmaceutical consultants.

Teledetailing “boosts” the total effort

Teledetailing pays off. A number of studies have shown that sales increase after using Teledetailing for just a short time. And there are many advantages:

  • Doctors appreciate the short, efficient calls
  • Modern tools with a high rate of success
  • The target groups are reached quickly and precisely
  • Flexible ad hoc solution
  • Very cost efficient and variable costs

60-90% of doctors say ‘yes, please’

A nurse/doctor phone call usually takes only three to five minutes and is more than enough to present new treatment methods, new indications and having a short dialogue with the doctor, if the doctor has questions or wants further material. The calls can also be supported by simultaneous online presentations.

Teledetaling employees are, of course, fully briefed for each detailing activity and represent their company professionally and with respect. CDM People has successful dialogues with up to 90% of all of the doctors we contact by phone.

A quick, flexible solution

Use Teledetaling to quickly handle and maintain influence on doctors:

  • Seasonal campaigns
  • Substitute help – maintains capacity during periods with too few pharmaceutical consultants
  • Solves bottleneck problems with many simultaneous campaigns

CDM People Teledetailing is a natural part of modern multi-channel marketing. Our parent company, CDM A/S, is the market leader within IT solutions intended for multi-channel and multi-level marketing.

This is how Teledetailing is done

CDM People’s call centre takes care of the practical processing:

  • Thorough briefings and preparation of manuscripts to be used for the calls
  • Call the selected medical clinics
  • Set at time and date for the call
  • Call the doctor
  • Present product information
  • Enter into a dialogue with the doctor
  • Offer further material
  • Offer follow-up visits or phone calls
  • Register the course of the call in the call centre system
  • Reporting

Marie Louise Borberg

Business Unit Manager, CDM People

Direct phone +45 51 38 81 69
Email mlb@cdm.dk